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Mirrabooka Protein was created out of need - to make the best protein, without any unnecessary additives.
We are based in Torquay, Victoria and are a family-owned business with 11 years of operating experience making protein.
All Mirrabooka products are created with the goal of providing clean, natural products- so you can achieve your athletic and health goals faster.
That is why we use:
Like you, we know shortcuts do not exist. On your path there are no gimmicks – just Hard Work and the right nutrition. You want the best real food ingredients you can get your hands on, and the rest is up to you.
In 2009, the Australian protein powder market consisted of products that were artificially flavoured, synthetically fortified, packed with fillers, low in purity and very highly processed.
As a competitive athlete (surfing and BJJ) with high daily requirements for a quality source of protein, Jeff Rowley (founder, owner) knew he wasn't getting the nutritional benefits he needed from the protein powders on the market.
Researching and discovering how to read a nutrition label revealed in fact that protein powder was the most unhealthy and least natural thing he was consuming.
Jeff turned his frustration into action, and from there the vision of Mirrabooka Protein was born:
To make the best and cleanest, naturally flavoured protein powder in the world, so you can achieve your health and athletic goals faster.
Mirrabooka aims to enrich lives everyday by offering natural, great tasting, healthy and sustainable protein powder and other products. Mirrabooka is about reinventing health food by making it different from anything else in the world, not because of any added fancy ingredients, but because many additive ingredients were taken out, leaving only the best nutrient packed ingredients. Mirrabooka is proud to make natural protein powders and other natural food products that are great tasting and good for you.
To continue producing the highest quality and cleanest protein powders we can make.